SOMETHING’S BREWING AT NEWCASTLE THEATRE ROYAL AS NEW BEER LAUNCHED

Newcastle Theatre Royal has joined forces with North East brewery Anarchy Brew Co to launch All That Glistens, a brand-new beer celebrating local collaboration, creativity and ambition.

The beer will be stocked across Newcastle Theatre Royal bars, including the café bar 100 Grey Street, and The Green Room. It will officially launch at a special public event in The Green Room on Friday 18 September from 5 – 7pm.

The beer’s distinctive can design features artwork inspired by the original mural on Newcastle Theatre Royal’s foyer ceiling, dating back to the early 1900s. The design brings together the Theatre’s rich heritage with a fresh, contemporary collaboration from two North East organisations.

The launch event coincides with the first anniversary of The Green Room, Newcastle Theatre Royal’s hospitality venue. Over the past year, The Green Room has become an important part of the Theatre’s ambition to welcome more people through its doors, more of the time, providing audiences, visitors and the wider community with another reason to visit one of the city’s most iconic buildings.

Peter Davis, Head of Hospitality at Newcastle Theatre Royal, said:

“Creating All That Glistens is about more than just adding another beer to our bars. It represents the direction we want to take with our hospitality offer, working with brilliant local producers to create something distinctive that visitors can’t get anywhere else.

“As we approach the first anniversary of The Green Room, partnering with Anarchy Brew Co allows us to celebrate another fantastic North East business while creating something that feels uniquely Newcastle Theatre Royal.”

The partnership is the latest example of Newcastle Theatre Royal working with local organisations to create new experiences for audiences and strengthen its connections within the region’s wider cultural and business community.

Phil Beaty, Head of Operations, Anarchy Brew co, said:

“We’re delighted to be working with Newcastle Theatre Royal on All That Glistens. It’s always exciting to collaborate with organisations that share our passion for the North East, and we’ve loved creating a beer that celebrates the character and creativity of this iconic institution. We can’t wait for people to try it at the launch.”

This Friday, the public are invited to try All That Glistens and celebrate a partnership bringing together the region’s vibrant cultural and hospitality communities. The first 50 people to register in person at the launch event will receive one complimentary can of All That Glistens. Guests can register using a QR code available in The Green Room on the night.

The launch takes place at The Green Room, Newcastle Theatre Royal, on Friday 18 September, from 5–7pm.